In this week’s edition, we are pleased to announce a new look and expanded content. New features include:
Issues Rank: Monthly ranking of animal agriculture topics as tracked by food and ag influencers will be featured every other issue
Consumer Pulse: Monthly ranking of animal agriculture topics as tracked by activity among mainstream consumers will be featured on a rotating basis with Issue Rank.
Top 5 Influencer Topics: A quantitative snapshot of influencer conversations. Topics cover a wide range of issues, including business news, activism, legislation and more.
Trending News: Summary of the top headlines in trade media.
Topic Analysis: Consumer activity measured by keyword mentions in news and social media outlets.
Labeling of GMOs eclipsed other discussions of food and ag as Senators took on what one calls “the most important vote for agriculture in the last 20 years.” In the background, a poultry processor set new animal care standards and startups marketed meat substitutes for Fourth of July barbecues. See how the labeling vote shook out and more in this edition of Influence Feed.
The biggest egg industry group is looking to change its policies regarding male chicks at the behest of a newcomer in the activist world. And Philadelphia just became the first major U.S. city to tax sugar-sweetened beverages. See what the movers and shakers of the industry have to say about these developments and more in this edition of Influence Feed.
Worries about antibiotic resistance and its ties to livestock agriculture were intensified by the discovery of a strain of E. coli resistant to the “last-resort” drug colistin. And prominent voices debated new FDA policies after the agency announced a new Nutrition Facts panel and, later, issued new guidelines on sodium intake. See how these discussions and more played out in this edition of Influence Feed.
Food safety returned to the spotlight when a series of recalls led to more than 50 million pounds of food being pulled from shelves. A recent report examining poultry plant working conditions raised concerns about the human impact of meat processing. Additionally, the FDA is re-evaluating some controversial labeling claims. Read about these topics and more in this edition of Influence Feed.
Prominent voices have been talking about the sustainability of agricultural practices in recent weeks. Earth Day brought with it new sets of commitments from major companies and organizations and a new report suggested a decrease in meat consumption. Read about these moves and more in this edition of Influence Feed.
Several recent moves reiterated the role of large corporations in setting food production standards. When Wal-Mart Stores, Inc., announced it would transition to cage-free eggs, prominent voices hailed it as a tipping point for egg sourcing policies. Additionally, a group of British investors urged major restaurant chains to change antibiotic use policies when sourcing meat products. See how other companies are shaping the market and more in this edition of Influence Feed.
As antibiotic use and trade policies are seeing reform in the final year of the Obama Administration, the latter half of March brought with it an unmatched number of commitments from food companies changing their sourcing and labeling policies. Additionally, states have taken it upon themselves to raise wages for the nation’s lowest-earning workers. See how these changes are reshaping the market in this edition of Influence Feed.
GMO labeling continued to guide influencer discussions, often leading to further dialogue on the role of transparency in food labeling. Ag Day drew support for agriculture, with a strong showing on Twitter. A smattering of reports also prompted debate on policies ranging from food safety to food waste. Read about these topics and more in this edition of Influence Feed.
Influencers issued hundreds of comments on GMO labeling as legislators rushed to establish national standards and preempt a Vermont labeling law that goes into effect July 1. These events follow an unsuccessful effort by Agriculture Secretary Tom Vilsack to resolve the issue in talks with stakeholders. We outline the bills proposed to the Senate as well as influencer reactions to GMOs and more in this edition of Influence Feed.